
#CheekyChallenge
Flip the Script with Your Cheeky Side!
At Cheeky Charity, we’re flipping the script on social media to raise awareness for colorectal and anal cancer in a fun, empowering way. The #CheekyChallenge is all about showing your "cheeky" side while supporting a great cause. Capture yourself facing away from the camera (as cheeky as you want it to be) in any activity that inspires you — be playful, bold, and unapologetically you!
Here’s How You Can Get Involved:
Strike a Pose, Cheeky-Style
Take a photo of yourself facing away from the camera while doing something you love—whether it’s hiking, dancing, stretching, reading, or simply admiring a sunset. Get creative and show what makes you, well, you! Represent your “cheeky” side with confidence, no matter the activity.
Share Your Photo
Post your photo on social media using #CheekyChallenge and tag @CheekyCharity. This goes a long way to help others learn about colorectal and anal cancer prevention. Share a personal story about health, screening, or self-care to amplify your impact.
Challenge Friends to Get Cheeky
Tag three friends to join the Cheeky Challenge! Encourage them to show their cheeky side while spreading awareness. Together, we can build a community of advocates and help change the conversation around cancer prevention.
The Cheeky Challenge is more than just a social media trend; it’s a movement to raise awareness about colorectal and anal cancer. By flipping the script on typical social media photos, we’re creating a fun, approachable way to talk about a serious issue and reach people who may not have thought about prevention or screening before.
Every post counts, every share matters, and together, we can make a real impact. Join us in spreading awareness, supporting each other, and showing off your "cheeky" side with pride.
Caption Option:
I’m posting my 🍑 as part of @CheekyCharity’s #CheekyChallenge campaign to raise awareness for colorectal cancer. I challenge @Friend1, @Friend2, @Friend3 and @Celebrity to take the #CheekyChallenge with me!
Caption Option:
Our butts have been taboo for too long! @CheekyCharity wants you to take the #CheekyChallenge to destigmatize our behinds, and make them a priority by putting our 🍑s front and center. Let's save lives by lifting our posteriors out of the thirst-trap territory they've lived in for years and using them to start a conversation about colon health. Who knows? Your butt pic could save a life.
I nominate @Friend1, @Friend2, @Friend3 and @Celebrity to take the #CheekyChallenge with me!
Use our peachy stickers below for a fun way to cover your bum.
Submit your pic
Want us to post on your behalf? We know it can be daunting to post your backside on your personal account. If you would still like to participate without the fear of your boss or grandma seeing your bare-necessities, submit the form below and we’ll post a butt pic (au naturel, with a peach heart, or clothed) during the month of March.